Word template · Candidate profiles
Candidate marketing profile template (MPC)
A candidate marketing profile, also called a spec CV or MPC (most placeable candidate) profile, is a one-page teaser an agency sends to clients who have no live vacancy, to introduce a strong candidate and win a meeting. This Word template makes the role the title, shows the candidate by name or, when your notes ask, by a reference only with employers described generically, and sets out availability, location and terms only as stated, a short summary, numbered highlights, key skills, qualifications, a career snapshot, your note and a call to action with your contact details. Formatix writes it from the CV and your notes.
Marketing a candidate works when the client can see the value in thirty seconds and knows who to call. A full CV is too much and too identifying; this one page is built to be read quickly and answered.
10 free credits, no card needed. One credit fills one document.
An editable file with neutral branding and a fictional example candidate, to fill in by hand. Formatix fills it automatically from a CV.
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What's in the template
A one-page available-candidate teaser for speculative marketing (MPC): the role as the title, the candidate by name or reference only, terms as stated, a short summary, numbered highlights, key skills, qualifications, a career snapshot, the consultant's note and a call to action.
- Role as the title, name or reference
- Terms strip: availability, location, open to, package (as stated)
- Summary, numbered highlights, key skills and qualifications
- Career snapshot, consultant's note and a call to action
What it's for: Marketing a strong candidate to clients with no live vacancy.
WordDelivered as an editable Word file, or saved as PDF.
Who uses it
Business development in agencies
Speculative approaches to target clients with a candidate they will want to meet.
Contingent recruiters with strong candidates
Turn one great candidate into several client conversations.
Consultants who keep candidates confidential
An anonymous version with a reference and generic employers.
How to write a candidate marketing profile
What to include
- The role and sector as the title, not the candidate's name.
- Availability, location and what the candidate is open to, only as they told you.
- Three to five highlights with the CV's own figures.
- A short career snapshot: titles, the type of employer and the years.
- One line from you on why this candidate, and how to arrange an introduction.
Named or anonymous?
| Named | Anonymous | |
|---|---|---|
| Name | Shown | "Confidential candidate" and a reference |
| Employers | As written | Described by type and size |
| When to use | The candidate agreed to be marketed by name | The candidate is employed or senior |
How you use it
- 1
Pick the template
Open Formatix, choose this template in Studio, and give us your website. We pull your logo, colours and fonts and rebuild the template in your brand. You see a sample before you use it.
- 2
Drop a CV or your notes
Upload the candidate's CV, in any layout or language. For reports that carry your ratings or notes, add them alongside the CV. One credit fills one document.
- 3
Check and send
The filled document appears beside the original for checking. Edit anything in place, then download the Word, PowerPoint or Excel file, or save it as PDF.
Download or automate? The free download is a plain file you fill in by hand. In Formatix the template is rebuilt in your brand, with your logo, colours and fonts taken from your website, and filled from a CV or your notes in about a minute. What you keep is the finished document: an editable Word, PowerPoint or Excel file.
Ask for changes in plain words, such as "move the photo to the right" or "add a Languages section", and the template is updated with the rest of its formatting kept. If you already have a document you send clients, upload that instead and Formatix turns it into a template. How Studio builds templates
Questions about this template
- Can the candidate stay anonymous?
- Yes. When your notes ask for an anonymous profile, the name is replaced by "Confidential candidate" and your reference, employers are described by type and size, and identifying details are left out.
- Will it fill in availability or salary?
- Only what the CV or your notes state. Availability is never inferred, a salary or package is never estimated, and relocation appears only if the candidate said so.
- Why is the role the title?
- Because the client is buying a capability first. The role line answers what this person could do for them before they read anything else.
- Does it always fit one page?
- Yes. The highlights, skills and career snapshot have fixed limits so the profile stays on a single page.
- Can I download this template?
- Yes. A free, editable Word version with neutral branding and three fictional example candidates, one of them anonymous, is on this page, to fill in by hand. To have it rebuilt in your brand and written automatically from CVs, use it in Formatix; what you keep is an editable Word file.
Related templates and pages
WordBlind profileAn anonymised profile that shows experience and fit without the candidate's name, contact details or photo.
PowerPointCandidate profile slideOne 16:9 PowerPoint slide per candidate for a client deck or shortlist meeting: photo, name, current role and company, the role proposed for, a one-line headline, up to five key experience bullets, education, the three most recent roles, and location, notice and package only as stated.
WordClient submittalA cover document that puts a candidate forward to a client: why they fit the brief, key facts, terms and next steps.
Use the candidate marketing profile in your brand
Give us your website, and the template is rebuilt with your logo, colours and fonts. Your first ten documents are free, with no card, valid for 14 days.
Formatix fills it from the CV for you: see our CV formatting software, or bulk CV formatting for a whole shortlist at once.